US Solar Announces Brand Evolution, Reflecting Continued Growth and Focus on Distributed Energy Resources

Minneapolis, Minn. – US Solar today announced an evolved brand identity that reflects the company's growth and national footprint as a developer, owner, operator, financier, and subscription manager of solar, energy storage, and distributed power projects.

The brand evolution comes at a pivotal moment for both US Solar and the broader energy industry. As demand for electricity continues to grow, communities, utilities, and businesses are seeking affordable, reliable energy solutions that can be deployed quickly while delivering long-term value. Over the last several years, US Solar has expanded its focus beyond community solar to include energy storage and other distributed energy resources that help address evolving grid and capacity needs.

"For more than a decade, US Solar has built projects that create value for communities, landowners, subscribers, utilities, businesses, and partners," said Reed Richerson, President of US Solar. "As our business has grown and the energy landscape has evolved, we've expanded our core offerings. This brand evolution reflects who we are today — a high-quality developer and long-term owner-operator focused on delivering the local energy production our country needs."

Founded in 2014, US Solar has developed over 390 MWdc of projects and maintains a development pipeline of more than 2 GW across community solar, energy storage, and other distributed power opportunities. The company currently operates within 14 state markets and serves a diverse set of stakeholders.

"We need more energy, and we need it faster," Richerson added. "Distributed energy resources like community solar and battery storage can help deliver capacity, improve grid utilization, and bring energy production closer to where it's consumed. We believe energy independence starts locally, and we're committed to helping communities and utility partners build a more resilient energy future."

US Solar’s capabilities extend beyond project development and operations to subscriber acquisition and experience. Through Sunscription, the company’s in-house acquisition and subscription management platform, US Solar connects households and businesses with energy savings.

“Our work continues after a project energizes,” said Erica Forsman, Chief Commercial Officer of US Solar. “Through our Sunscription brand, we provide a high-quality customer experience to our community solar subscribers and long-term subscription management services, helping subscribers access meaningful savings while ensuring projects remain stable, compliant, and successful.”

As part of the brand evolution, US Solar introduced updated visual elements, messaging, and a redesigned website that better reflects the company's expanded capabilities and long-term commitment to the communities it serves.

To learn more, visit www.us-solar.com.

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About US Solar
Founded in 2014, US Solar is a developer, owner, operator, and financier of solar generation and storage projects with a focus on emerging state markets and community solar programs. The company helps utilities, partners, communities and residents expand access to clean energy across the country and save on electric costs. With more than 390 Megawatts of completed projects and over 2 Gigawatts in development or construction, US Solar is trusted nationwide. Visit www.us-solar.com for more.

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